I don’t wake up every day in love with the prospect of writing a blog post.
But I do love that part of my identity is that I publish something every day.
By not publishing, I would lose that part of my identity and end up frustrated because I gave up something I enjoy. And that’s painful.
So I write.
The secret to sticking to your habits: make the pain of quitting bigger than the pain of getting over the resistance against doing what you know is good for you.