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    #117 The quest for (average) ideas

    Talking about “good and bad ideas” implies a ranking. Good, compared to what? Bad, compared to what?

    The truth is that most ideas you produce will be average – because there is no other way.

    Not all ideas can be your best idea – and if they are, they will soon be replaced by a better idea. Your previous best idea has now become average.

    Not all ideas can be your worst idea either. And if they are, they will soon be replaced by an even worse idea. Your worst idea has now become average.

    This dynamic matters. Because if you produce an idea a day, compared to someone producing one idea a month, your chances of replacing your current best idea with something better are much higher.

    You’ll also likely replace your current worst idea with something even worse – and that’s fine. You’re increasing amplitude in both directions. It’s all part of the practice.

    The more ideas you have, the bigger your sample size. The more elaborate the ranking. The better the good ideas. The worse the bad ideas.

    All this to say: bad, average, and good ideas ALL stack the odds of striking gold in your favor. What matters is that you show up and generate ideas.

  • #383 A counterintuitive approach to skill building

    With how (online) education and teaching are done nowadays, most people give up long before they get real results. Let’s fix that with this counterintuitive 3-step approach to skill-building: 👇

    1️⃣ Step 1: Intent Builder.

    Before you start, you must light a fire under yourself.

    Why is this important to you?

    What do you stand to gain?

    Also (especially), what do you stand to lose?

    (❗️I guarantee that at some point, you’ll forget what you’re doing it all for. So make your Intent strong and remind yourself every day; otherwise, you’ll always let life get in the way.)

    2️⃣ Step 2: Trust Builder.

    In the first 14-21 days, there’s only one thing that matters:

    Can you prove to yourself that your Intent is strong enough to show up and take action daily?

    Or are you derailed by the slightest setback or the lack of quick results?

    Most people don’t have that trust in themselves yet. So you must build it up by taking small, daily actions completely decoupled from “quick wins” (I call them Tiny Trust Builders).

    This is counterintuitive because people crave instant results, which means most course creators try to build them in their programs.

    But the harsh truth is, only when you can show up without getting instant results are you ready to get real results.

    3️⃣ Step 3: Skill Builder.

    Once you’ve built the trust that you’ll show up, you can focus on skills, progress, and results. Here are two valuable mechanisms that take you from Trust-Building to Skill-Building:

    👉 Make things a little harder every day or week
    👉 Implement feedback loops: ask for coach feedback, talk about what you’re doing, show your work,…

    Bottom line:

    Learning something new is easier if you’re already in the habit of showing up every day.

    It’s also easier to get through a bad day if you’re already in the habit of showing up every day – after all, you know that tomorrow, you’ll be there to take action again.

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    #98 The Socializing-Solitude Alternation

    Appreciation arises from contrast.

    How can I enjoy food without knowing what it’s like to be hungry?

    How can I appreciate the beauty of a painting without comparing it to something I’ve experienced as ugly?

    How can I appreciate social connections without being familiar with solitude? (Not loneliness. Solitude.)

    Constant connectivity (especially shallow connections through social media apps) without breaks from socializing numbs the whole bonding experience.

    Alternating socializing with solitude warms the heart.


    Inspired by Cal Newport’s excellent book Digital Minimalism.

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