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    #34 Where else?

    Regularly asking “Where else?” is one of the simplest ways to become more creative and generate innovative insights.

    Not only does this allow you to connect new insights with existing knowledge and experience, but it also invites you to imagine new use cases.

    • “Where else have I seen this (or something similar) before?”
    • “Where else does this apply (to my current knowledge)?”
    • “Where else might this apply (in contexts where I haven’t discovered it yet)?”

    Examples

    Harvard Medical School professor Herbert Benson suggests the neurotransmitter NO (Nitric Oxide) may be the catalyst for breakthroughs and “aha moments.”
    Where else have I seen this before? -> Pranayama/Yogic Breathing: Nasal breathing (and humming “om”) can increase nitric oxide production fifteen-fold. Humming your way to epiphanies might be worth a try.

    Learning a language by grouping words instead of reducing it to words and grammar. Where else does this apply? -> Conversation Based Chunking; learning series of digits by grouping them together;… See: chunking concept in cognitive psychology

    Uber made it possible for people to share/rent out their car.
    Where else might this apply? -> How about sharing/renting out your home? That’s how AirBnB was born.

    You don’t have to look elsewhere.
    See what’s already there, then ask…
    Where else?

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    #143 Tipping the scale

    A voice in my head says I can’t write every day?

    I’ll write 2 sentences every day, just to prove to that voice that I, in fact, CAN write every day.

    A voice in my head says I don’t have the perseverance to train for (and then finish) a marathon?

    I’ll do something small to prepare for the marathon every day, so at the end of each day, I can say to myself “The proof is there, today was another day of me persevering and preparing for a marathon.”

    You can’t brute-force your way out of an “I can’t do this” belief. You can only take small actions that start proving the contrary.

    Slowly but surely, you chip away at the credibility of the naysayer voice, until the scale starts tipping over, and an encouraging voice emerges.

    Tiny trust builders.

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    #101 It’s all about the actions

    Achieving an outcome without the daily actions that lead to an identity shift is empty and unsustainable.

    I may want to publish a book. But if someone writes the whole book without my input and I put my name on it in the end, do I deserve to call it my book?

    I have a book. But I’m not a writer. And I’m not an author.

    I may want to have a million dollars. But if tomorrow I win the lottery or receive a large inheritance without any action from my side, what does that mean?

    I have a million dollars. But I’m not wealthy – and research suggests that without proper guidance, I’ll spend it all, ending up back at square one.

    It works the other way around, too. You can blindly chase an outcome (or slip into bad habits) without considering how the actions you need to take to get there will change you as a person.

    Depending on your actions to get there, chasing fame can make you happy – or very unhappy. Writing a book can make you happy or very unhappy. Building a hugely successful company can make you happy or very unhappy.

    The value, satisfaction, and resentment are all in the actions, not the outcome.

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